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Consumer Electronics Retail
Spec sheets, comparison, fast promotions
In consumer electronics the label is not a pricing tool but a selling tool. Long specification lists, instalment terms and competitor price tracking demand large screens and frequent updates. Here the 4.2-7.5 inch band and deep content access through NFC/QR come to the fore.
Pain points
- Long specification lists do not fit on paper
- Competitor price tracking requires daily changes
- Instalment and promotion information needs constant updating
- The link between the display unit and its label gets lost
Gains with ESL
- Full technical detail on large screens
- Product video, user reviews and stock information through QR/NFC
- Competitive tracking with daily dynamic pricing
- Stock and order guidance with LEDs
Suggested screen: 4.2" - 12.2" Recommended display: 4,2" · 5,8" · 7,5" · 12,2" Colour: 4 colours / Full colour / LCD 32 matching models
Highlighted models for Consumer Electronics Retail
Selected by fit against the recommended display size and colour profile; at most two models per manufacturer. Ranking is never paid for.