Brand comparison
Differences between Displaydata and YalaTech
If your shortlist has come down to these two, the table below puts everything recorded in the catalogue side by side. We do not declare a winner — which difference matters depends on your store's scenario, and we do not know that scenario.
Measurable differences
Screen size range
Colour capability
Battery life (years)
Cold-rated models
IP protection class
Price band
Sells in Türkiye
Full comparison
| Displaydata | YalaTech | |
|---|---|---|
| Models in catalogue | 2 | 2 |
| Screen size range | 2.9″ – 7.4″ | 2.13″ – 4.2″ |
| Colour capability | 4 colours | 2 colours, 4 colours |
| Communication | 2.4 GHz proprietary | 2.4 GHz proprietary |
| Battery life (years) | 10 | 5 |
| Cold-rated models | 0 / 2 | 1 / 2 |
| IP protection class | IP54 | IP54, IP68 |
| Price band | Mid, Upper | Mid |
| Mains-powered models | 0 / 2 | 0 / 2 |
| Models with NFC | 0 / 2 | 0 / 2 |
| Market position | Tier-2 · Specialist | Tier-3 · Value |
| Headquarters | Bracknell, İngiltere | Shenzhen, Çin |
| Founded | 2004 | 2013 |
| Management platform | Displaydata Enterprise | Yala Retail Cloud |
| Sells in Türkiye | VKF Renzel Türkiye · FİRMALAZIM | — |
Displaydata
A British manufacturer that specialised early in fully graphic colour electronic shelf labels. The Chroma Aeon family comprises nine models from C16 to C125; models C16-C74 are four-colour and the largest model, C125, is three-colour. Battery life is stated as 10 years assuming 3 updates per day (6 years for the C16).
Strengths
- Fully graphic four-colour displays and a flexible template engine
- Strong in in-store visual merchandising and brand communication
- Battery life stated together with the update frequency it assumes - which makes comparison honest
Watch-outs
- Production scale is behind the Tier-1 players
- Resolution, IP class and operating temperature are not published publicly
- Direct service and stock availability in Türkiye is limited
YalaTech
A manufacturer that stands out with its IP68-rated freezer model. In the model list, sizes between 1.54 and 10.2 inches are offered predominantly in four colours (BWRY); the freezer variant is listed at 2.13 inches in black-and-white, with -20 °C operation and IP68 sealing.
Strengths
- A fully waterproof IP68 housing on the freezer model
- Four-colour (BWRY) displays across most sizes in the family
- A competitive price band
Watch-outs
- Technical figures such as resolution, weight and battery life are not published
- Low brand recognition and a small reference pool
- Long-term spare parts and support risk should be assessed
How solid is this comparison?
12 fields are estimated across Displaydata records, with 2 sources attached. For YalaTech: 16 estimated fields and 2 sources. Estimated fields are derived from class averages and are marked individually on product pages; where the two brands differ sharply in how much is estimated, the comparison is unequal by the same degree.